Shoptimizer Theme is a FAST WooCommerce theme that comes with a ton of features all designed to help you convert more users to customers. Optimize your WooCommerce store for speed and conversions with Shoptimizer. Using the Shaptimizer template, you can now optimize and speed up your WooCommerce store by changing the template to Shaptimizer. Shaptimizer is designed to turn your users into customers.

Shaptimizer is based on research and best practices; Most of the methods are approved by the Baymard website (which has analyzed the best e-commerce sites on the web). With the shoptimizer template, you control everything! Completely control your website products and information in WooCommerce with Shaptimizer. Plus, with over 5,000 plugins, there are several ways to add extra functionality to your store. There are no restrictions on changes. The best-selling template! With over 10,000 customers on ThemeForest website.

Six reasons why Shoptimizer is the most optimized WooCommerce theme :

1) The fastest eCommerce theme :

Speed is essential — a delay of even miliseconds equals lost orders. We’ve benchmarked Shoptimizer against the most popular WooCommerce themes in the industry.

Minified and Critical CSS created automatically!

Shoptimizer includes speed related theme options which include automatic minification of the main CSS file for super fast loading. Also, it dynamically creates a ‘critical CSS’ stylesheet so that it loads almost instantly the contents of a user’s viewport. This critical CSS gives an impression of immediate interaction with your site with no waiting — a huge conversion milestone for eCommerce businesses.

Incredible speed scores!

Running Shoptimizer through Google’s Lighthouse audit results in a perfect performance score with a first meaningful paint of only 630 miliseconds! Future updates to Shoptimizer will target maximum scores throughout — our goal is to make this the most optimized theme in the market.

2) Designed for conversions :

A conversion optimized theme for your store is important in that it can multiply your success without you having to spend more time and money on traffic acquisition.

Complete an order quicker :

We’ve a theme option included which removes the header, footer and sidebars leaving the primary focal point of the checkout — the payment details form. This distraction-free checkout leads to better conversions and we’ve included a facility to add trust badges and a testimonial for reassurance.

Request a call back feature :

While researching eCommerce conversions we came across an interesting case study of a site which replaced its phone number with a ‘Call me back’ option and experienced a dramatic uptick in sales. We’ve included this feature in Shoptimizer as it’s especially important for stores selling high-value but relatively complex products and customers may need more information before purchasing.

Additional product information :

A research study has shown that 64% of users begin thinking of shipping costs on the product page and 61% of users have abandoned orders in the last quarter because of the extra costs. Baymard’s research has shown that crucial information like this should be placed below the product buy button where it is easily seen.

Sticky product details on scroll :

When scrolling down an individual product a sticky bar keeps the product thumbnail, title, price and add to cart button in view encouraging conversions on long single product pages with lots of content.

Use trust badges at crucial stages :

It’s essential that a buyer feels reassured at this stage, especially if they are buying from you for the first time. Studies have shown that 18% of users have abandoned a checkout flow during the last 3 months because they didn’t trust the site with their credit card information. Shoptimizer makes it easy to include your integrated trust badges below the primary call to action button on the cart and checkout.

Include Single Product FOMOs :

It’s easy to include a timer sales countdown on each product along with an animated stock counter to persuade customer’s to buy. This can use real data or virtual data to increase the feeling of scarcity and speed up a potential purchase.

Add slide up sales notifications :

Display recent orders on your site and increase conversions by highlighting what other people are buying. Display orders in real time and increase social proof. Build a sense of urgency and expose new items to buy!

3) SEO enhancements :

Organic search is most often the primary source of website traffic. Choosing a theme optimized for SEO is crucial for online businesses.

Superior product category SEO :

We’ve included an additonal field for WooCommerce categories which allow for far better SEO spidering. Now, you can add featured category text and an image to the top and additional keyword-rich copy below which will lead to far better search results placement.

A huge impact on SEO rankings :

From 2018, Google have changed how they index websites. Mobile first means that the mobile version of your website becomes the starting point for what Google includes in their index, and the baseline for how they determine rankings. Mobile page speed and load time are prioritized within Shoptimizer and images are optimized for the mobile experience.

4) Additional :

Shoptimizer includes only carefully thought eCommerce and WordPress features to make building your online store a breeze.

Find items even faster :

Searching for an item in Shoptimizer will reveal the top results instantly without leaving the page. Superpower your search and convert users quicker by leading them to the product they’re looking for in seconds.

Elementor page builder :

Shoptimizer utilizes the very powerful Elementor page builder for content pages – this lean and feature-packed editor allows you to create sophisticated layouts with no coding needed.

Mega menu support included :

For larger stores, a mega menu is a great way to present sub categories and featured products. Include items you want to showcase directly within the menu — a great way to draw attention to them.

Beautiful pre-designed pages included :

We’ve included a gorgeous homepage, about, contact, FAQs and sales pages within the one-click demo data to enable you to get up and running quickly. Plus, as the images are almost entirely from unsplash they’re included too!

Uses the customizer for instant changes :

Quickly modify typography, color settings and much more – we’ve added lots of controls so you can tweak elements so that they’re just right. Remember that even something as seemingly small as the call to action button color can make a real difference to conversions.

5) Built for accessibility :

It’s important to make your website accessible to as many users as possible. Reaching more customers makes business sense and is the right thing to do.

6) Compatibility :

Although Shoptimizer’s demo data utilizes Elementor, it also works with other major page builders!